Corona and Lime

I was driving not too long ago when my eye caught this truck. I realized immediately that the tropical colors they used for this photo were bound to stand out to almost anyone; I for one am always distracted by bright colors such as these, but I had never seen such a colorful semi. It seems like their intention was to make this a mobile advertisement. The truck is also appealing because of the shells and palm trees in the picture. In fact most of the Corona commercials feature a tropical island setting of some sort. This is part of this product's appeal. The general idea in my opinion is that Corona is part of a perfect vacation. Honestly, though whenever I'm on a beach I don't crave a Corona.